Fundraising ideas, tips and tools

Looking for fundraising ideas? Have a great idea, but aren’t sure how to promote it? Never fear, we’ve got you covered.

Below are just some of the ideas you can use for planning a fundraising event. We’ve also got tips and tools to help you make your event a success. Just remember, you know best what works for your community.

Resources:

Fundraising Ideas

Fundraise at School, College or University

Young people are great fundraisers. As children, adolescents and young adults learn about humanitarian work and how it's funded by donations, they also learn about self-respect, how to ask for help and show gratitude. Consider involving your young ones with a few of these ideas, or work with their teachers, the PTA or school administration to get everyone in on the fun.

Sponsored Walk Fashion Show Bake Sale
Society Ball Young Philanthropy Initiative (Scotland) College or University RAG
At Work

As a business that fundraises, you will benefit from the morale boost that shows your company's commitment to giving back. Whether you're a business owner or a conscientious employee who wants to make a suggestion, try these ideas around the office.

Dress Down Day Team Challenge Event Charity of the Year
Bake Sale Payroll Giving A Special Product/Service Offering
At your place of worship

Share the spirit of giving with your congregation, and celebrate helping the brave men, women and children in the world's toughest places.

Coffee Morning Congregation Collection
Special Service Children's Fundraising Event
Special celebrations

Include "peaceful change" on your wishlist for any occasion, and collect donations in lieu of gifts. You won't miss that toaster when you think of how much you've helped a family turn crisis into opportunity.

Fundraising tips

Here are some handy tips to help you maximise your online fundraising efforts:

1. Use social media

  • Share a link to your fundraising page so friends can contribute and post updates as you get closer to your goal.
  • Change your profile picture or cover photo to the Mercy Corps logo (get in touch and we can send you this).
  • Follow us on Facebook, Instagram and Twitter for stories to share how Mercy Corps helps people facing the world’s toughest challenges. Explain to your friends and followers why these challenges matter to you - your passion will drive donations!

2. Email, email, email!

  • Carefully select a list of recipients to email, asking them to contribute to your fundraising. Think of friends, relatives, colleagues, classmates or others who typically do not see your social media activity.
  • Don’t be shy! If you’re emailing people you haven’t spoken with in a while, that’s OK! They’re likely happy to hear from you anyway! Remember you aren’t asking for a gift. You’re asking people to help communities around the world.
  • Change your email signature to include a link to your fundraising page.
  • Tell a story. Your supporters care about you, and what is important to you. Many people receive emails from charities asking for donations, you are what sets Mercy Corps apart!
  • After a couple of weeks have passed, it’s OK to send a reminder (good intentions need a helping hand!).

3. Make your message heartfelt and personal
“Passion Persuades” – Anita Roddick

  • Whether you are promoting your fundraiser via email, social media or another way, tell your community why you care and why the need is urgent. Share why you decided to fundraise and why you are passionate about the cause.
  • Why not make a short video about your fundraising? Or do a Facebook Live and answer questions about Mercy Corps? We can provide you with all the information you need. You want your friends to know why you’ve chosen to support Mercy Corps.
  • In emails and on your social media profiles, share posts and articles that resonate with you.
  • Need help finding images or videos? Let us know!

4. Donate to your own campaign

  • Kick off the giving by making a personal donation of any amount to show just how much you care. This shows that your efforts are legitimate and communicates your ambition.
  • Any amount will show your commitment, but do keep in mind your gift sets a standard for visitors. Consider how many people you think will give towards your goal and remember: smaller gifts add up.

5. Thank your contributors!

  • This is the most important step! We couldn’t do the work we do without the help of those who give to Mercy Corps. Let them know you appreciate their support of your effort.
  • Post a shout-out to donors who have made a contribution on social media. This makes them feel appreciated for making an impact and reminds others to do the same.
  • Send handwritten cards or letters. With so many communications coming via our handheld devices, why not go old school and surprise someone with a heartfelt message through their letterbox!

6. Submit cheque and cash donations

  • Cheques should be made out to “Mercy Corps.” For security purposes please do not send cash by post, but you can drop any cash raised into our office.
  • Donations submitted without a full name and address are considered “anonymous” and the donor will not receive a receipt.

    • Please send donations and the form to:
      Mercy Corps
      96/3 Commercial Quay
      Edinburgh
      United Kingdom
      EH6 6LX

Note: Mercy Corps does not accept and cannot receipt non-monetary gifts such as clothing, food or any type of service. Please do not send items for donation to this address.

Fundraising Tools

If you’re planning a special event to fundraise for Mercy Corps, or are using an online fundraising page to collect donations, we’ve got all the materials you need to meet your goal.

If you’re interested in finding out more email fundraising-europe@mercycorps.org or call us on +44 (0) 131 662 2377 during office hours.

Need help fundraising?